https://www.franbaileypr.com/work daily 0.75 2025-03-24 https://www.franbaileypr.com/workwithme daily 0.75 2026-04-19 https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/361a6135-3d18-49d7-bc9e-1994f6b426f8/UG26-web-288.jpg https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/0587e90e-6258-45d8-83b5-797ab0ed36ca/IMG_6624.jpg https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/4e697062-3d09-4be4-9e4f-49600b15d0f3/Screenshot+2025-12-01+at+16.08.18.png https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/ba64350c-8714-45b7-9b33-16aabb356314/23Jun28_1258_SEB5G6A7981.jpg https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802310037-8EHB018QU0T3Q78CE90N/EatNZ+x+AndyCato_11.jpg https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802310029-GNXRJ0QU4YHBT9GS919N/Planton+Brand+Image.png https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802330194-UO9VX1ZS2ZQLNIYUDTBI/C_Rutherford__48A5208.jpg https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/361a6135-3d18-49d7-bc9e-1994f6b426f8/UG26-web-288.jpg Work with me - Underground Festival In 2025 I founded Aotearoa’s festival of soil, food and farming. A two day celebration of food from the land, and those who produce it. It’s a live event produced on a farm with talk tents, exhibitors, field demos, food traders and experiences, camping and music. Working with 40+ speakers from NZ and around the world, we are shifting the national conversation around regenerative and organic food and farming. www.undergroundfestival.co.nz https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/4e697062-3d09-4be4-9e4f-49600b15d0f3/Screenshot+2025-12-01+at+16.08.18.png Work with me - Six Inches of Soil When this acclaimed UK documentary came out about young farmers into soil health, I leveraged my UK networks to bring it to New Zealand. Working as the comms lead for Quorum Sense, NZ’s regenerative farming network, I organised and delivered a national tour of 28 screenings in major cities and small rural towns turning them into an opportunity to hear from local farmers about what regenerative and organic farming looks like on the ground here in Aotearoa. The tour was commercially profitable, and we closed it with a screening in Parliament attended by members from most parties, ultimately putting regenerative agriculture and soil in front of the people who make policy decisions about our food and farming future. https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802310037-8EHB018QU0T3Q78CE90N/EatNZ+x+AndyCato_11.jpg Work with me - Wild about changing the system Wildfarmed is one of the most exciting brands in the regenerative food movement. They’re the company that convinced arable farmers to go nature-based, got Britain's best bakers using their flour, and landed a regenerative bread on Waitrose supermarket shelves. I supported their early-stage media relations and comms as they built momentum when they were just a wee team of four! When Andy Cato came to New Zealand on tour with Groove Armada (yes he’s a farmer and a well-known musician), we seized the moment. Partnering with FAR and Eat New Zealand, I organised an intimate breakfast event Breaking Bread at Gatherings Christchurch — bringing together farmers, bakers and eaters for an inspiring chat about regenerative grains and supply chains, alongside a string of national media interviews including TV One Breakfast. https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802310029-GNXRJ0QU4YHBT9GS919N/Planton+Brand+Image.png Work with me - Branding & storytelling Helping people tell their story. This is Planton Farm, based in Shropshire UK. I worked with Clare and a team of talented photographers and designers to create a brand that captured the essence of their regenerative farm and their unique accelerator programme aimed at guiding farmers on their own regen journey. https://www.franbaileypr.com/soil-sisters-1 daily 0.75 2025-03-24 https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313849-S17Q5PNK5LQQT63YWR6M/1.png Soil Sisters https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313855-H92YQ4HFO1RVQOLLJ17R/1.png Soil Sisters - Spring Gathering! 7 September 2024, Karangahake Gorge https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313858-FH9UYXHHH9W5NQT7YSXV/A+bag+of+Flour+%28Instagram+Post%29.png Soil Sisters - June meet-up Sunday 9 June, 12-2/3pm. Tauwhare https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313862-NTUPX2ODJZNEAWG0SIJT/SIOS+Portrait+Poster_digital.png Soil Sisters - Six Inches of Soil Film Night! Get ready for a film night in celebration of soil, food and farming! All the things we love Monday 8 April Tivoli Cinema, Cambridge https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313855-H92YQ4HFO1RVQOLLJ17R/1.png Soil Sisters - Spring Gathering! 7 September 2024, Karangahake Gorge https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313858-FH9UYXHHH9W5NQT7YSXV/A+bag+of+Flour+%28Instagram+Post%29.png Soil Sisters - June meet-up Sunday 9 June, 12-2/3pm. Tauwhare https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313862-NTUPX2ODJZNEAWG0SIJT/SIOS+Portrait+Poster_digital.png Soil Sisters - Six Inches of Soil Film Night! Get ready for a film night in celebration of soil, food and farming! All the things we love Monday 8 April Tivoli Cinema, Cambridge https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313901-A8KIMGYRF28T6IZ53YAF/3Y2A8724-2-1.jpeg Soil Sisters https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313894-AFUA8G23A28J5GY89UIG/3Y2A8744.jpg Soil Sisters https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313920-WSD6536B2PMOC1OPXNE4/20230422_134315.jpg Soil Sisters https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313926-IDAL53V7S4Q1NA5FK97B/--193.JPG Soil Sisters https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313914-9WOHNMS5LOYOHAHQFP99/20230422_154129+%281%29.jpg Soil Sisters https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313887-QQ2UZ3FVEPS566ZDGDQU/Libby%27s+Sourdough_figs+soaked+in+red+wine+with+walnuts_credit_Adrienne+Pitt.jpg Soil Sisters https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313908-OKRREXZVO3EW9GLMWENU/IMG-20230422-WA0010.jpg Soil Sisters https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313881-KN2XKCEVBB9HTLE073Z1/--150.JPG Soil Sisters https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802313875-BEMBPIKCX34HDSZ4CLOV/IMG_20230319_164155_897.jpg Soil Sisters https://www.franbaileypr.com/home123 daily 0.75 2025-03-24 https://images.squarespace-cdn.com/content/v1/57c71bf09de4bb8daeadcbb3/1487704785774-EHW95FZBP1A6STTWYLWB/banner.png Home - 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Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802330169-1XASZ1WO4XOBKC0GZNI4/C_Rutherford__48A5176.jpg Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802330177-PVVZP0QKAF7GZ95HC5BP/Farmers+Footprint+NZ+Launch_025.jpg Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/8b787577-7a8d-4569-a07f-9a5a15ee83af/EatNZ+x+AndyCato_11.jpg Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802330184-CNPSJFIJD9DX1C9XPHT6/IMG-20230326-WA0041.jpg Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e10d8598bd2503e3195e6a/1742802330187-CUNJGGZZQPF9A482G54H/230628WedPMTalksGswell23_013-2+%281%29.jpg Home - 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